How to Update Your Announcement Bar Plan (And How Views Are Counted)

Upgrading your plan allows you to unlock additional announcement bar features and increase the number of monthly views available for your store 📈

This article explains how to update your plan and how announcement bar views are calculated.


How to Update Your Announcement Bar Plan 🔄

You can update your plan directly from the Essential Announcer app.

Step-by-Step Guide

  1. Open the Essential Announcer app
  2. Go to Pricing plans
  3. Choose your billing cycle - Monthly or Yearly
  4. Select the plan that best fits your needs
  5. Confirm the plan upgrade in Shopify

💡 Tip:

Yearly billing offers a discounted rate compared to monthly billing.


Once confirmed, your new plan will be activated immediately, and all newly unlocked features will become available right away.


What Each Plan Includes 📋

  • Free: up to 2,000 monthly views, unlimited simple bars and unlimited rotating bars
  • Starter: up to 20,000 monthly views. Everything in Free, plus unlimited running line bars, icons on the bar, and uploading your own icons
  • Essential: up to 50,000 monthly views. Everything in Starter, plus unlimited cart page bars, scheduling, geolocation targeting and translations
  • Professional: unlimited views and all premium features

How Announcement Bar Views Work 👀

A view is counted each time an announcement bar is rendered to a visitor on your store.

Important Notes About Views

  • Views are counted per page load, not unique visitors
  • Reloading the page counts as a new view
  • Views apply to all active announcement bars, and if you have a few bars on the same page, a few views will be generated
  • Monthly view limits by plan: Free 2,000, Starter 20,000, Essential 50,000, Professional unlimited

If a visitor navigates through multiple pages where the announcement bar is visible, each page load counts as a separate view.


What Happens If You Reach Your View Limit? ⚠️

If you reach your monthly view limit:

  • We will email you to make you aware of this. If no actions are taken, your announcement bars will be unpublished after 3 days after you reach the views limit, and(new bars cannot be published while the limit is exceeded)
  • You can upgrade your plan at any time to increase your available views, so your currently published bars do not get unpublished

Need Help Choosing a Plan? 💙

If you have questions about plans or view limits, our support team is here to help.

📩 Contact us at support@essential-apps.com

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